Futurecraft M.F.G.

Meet the Adidas Futurecraft Robot Shoe

By Stephen Fuchs on Email @StephenWFuchs

After making its plans known in late-2015 that it would¬†build a robotic manufacturing plant, dubbed the Speedfactory, Adidas has finally unveiled the first new shoe to get the robot treatment, along with a name that suits it well — the Futurecraft M.F.G. In terms of actual details on the process, …

Sources: Adidas

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Adidas SpeedFactory

Adidas To Bring Manufacturing Back To The US, But Robots Will Get The Jobs

By Stephen Fuchs on Email @StephenWFuchs

German shoe giant Adidas announced at the end of last year that it would begin piloting a new automated manufacturing facility in Germany, and the test of the new SpeedFactory¬†appears to have been a success as large-scale production is about to begin and a second factory, located in the U.S., …

Sources: Adidas, Fortune, Forbes

Photo: Adidas

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter