Schwarzkopf Professional is already considered a leader in beauty care, but the German-based company owned by Henkel is ready to defend their position for years to come, using CES to debut the SalonLab ecosystem that will propel hair salons into the digital age. Awarded the 2018 CES Innovation Award, SalonLab infuses “more …
Top Selling German Makeup Brand Catrice Makes Its U.S. Debut
Since launching in 2004, German cosmetic brand Catrice has positioned itself as an affordable and very popular line of makeup across 55 countries, but one major market was missing for the fast growing brand until now — the US. Catrice products are rolling out in roughly 80 Ulta locations across the …
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Model Shows Off 100 Years of German Beauty in 90 Second Video
A media company based in Seattle has been releasing “100 Years of Beauty” videos throughout the past year showcasing hairstyle trends of women around the world, and last week the latest 90 second video focused on the fashion trends of Germany. The video, like its counterparts, starts off in 1910 and …