German Car dealer - pink light streaks at night

German Car Brand Loyalty in the US: Winners & Losers

By Stephen Fuchs on Email @StephenWFuchs

Do you like to change brands when it comes time to get that new car or are you a loyal customer always coming back to what feels familiar? Auto manufacturers put a great deal of effort into earning customer loyalty, but a recent CarMax study revealed that American’s don’t share …

Sources: CarMax

Photo by Arthur Aldyrkhanov on Unsplash

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Volkswagen (VW) Altas Tanoak Concept Pickup

VW and Ford Form Alliance, Start With Developing Commercial Vehicles

By Stephen Fuchs on Email @StephenWFuchs

Despite plenty of chatter about US President Donald Trump looking at ways to keep German vehicles out of the U.S., German automaker Volkswagen (VW) isn’t showing any sign of fear as it was revealed on Tuesday that the company would be entering into an alliance with American automaker Ford to …

Sources: Volkswagen

Photo: Volkswagen AG

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Mercedes-Benz Collection

Would You Spend $1,095/Mo to Drive a New Mercedes Every Week?

By Stephen Fuchs on Email @StephenWFuchs

It seems as though the days of owning anything will soon be a thing of the past as more of our daily lives are becoming subscription services, and while the auto industry has had its toes in the water for some time with leasable cars, German luxury automaker Mercedes-Benz is …

Sources: Mercedes-Benz Collection

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Crashed Cases by Volkswagen

Can Volkswagen’s ‘Crashed Cases’ Reduce Distracted Driving Accidents?

By Stephen Fuchs on Email @StephenWFuchs

Germany’ Volkswagen is trying a new approach to reducing accidents caused by distracted drivers looking at their phones, introducing special phone cases made out of the exteriors of cars that crashed doing just that. The “Crashed Cases” program is part of a new campaign in Sweden after it was found …

Sources: Crashed Cases, Adweek

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
BMW's self-driving car plans move ahead

BMW Unfazed by Uber Accident, Plans to Double Self-Driving Car Fleet

By Stephen Fuchs on Email @StephenWFuchs

Announcing plans to double your autonomous car program just days after one of Uber’s self-driving cars fatally struck a woman may seem like bad timing, but Germany’s BMW did just that, making it clear that their plans are moving ahead at full speed. “Our estimation about autonomous driving technology remains …

Sources: Reuters

Photo: BMW Group

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Tesla Model 3

Tesla Agrees to 30 Percent Wage Increase for German Workers

By Stephen Fuchs on Email @StephenWFuchs

Tesla may be one of the hottest names in the car industry right now, and with hundreds of thousands of potential customers waiting for their reserved Model 3, the company is pushing to keep production moving. To get this done, the company recently took over a German engineering group that specializes in automation …

Sources: NY Times

Photo: Tesla Motors

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
VW aims to electrify entire car lineup by 2030

VW to Turn Entire 300-Car Lineup Electric by 2030

By Stephen Fuchs on Email @StephenWFuchs

Germany’s Volkswagen (VW) hasn’t had the perfect track record when it comes to the traditional combustion engine, so perhaps those worries will soon fade as the company announced on Monday that by the year 2030, there will be no “dieselgate” repeat worries as their entire 300-car lineup across all of their …

Sources: The Verge

Photo: Volkswagen

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Tesla Model S

Why Tesla’s Cars are Called Unsafe by German Watchdog

By Stephen Fuchs on Email @StephenWFuchs

Even in the country known for das premium auto, the demand for obtaining the expensive and hard to buy Tesla is high, but according to a leading vehicle inspection agency, buyers are being told to steer clear of specific Model S cars that have self-driving capabilities. Tesla’s autopilot feature has been quite popular with consumers, …

Sources: Handelsblatt

Photo: Tesla

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Audi Billboard Musk-Have

Audi Billboard Pokes Fun at Tesla’s Elon Musk in Berlin

By Stephen Fuchs on Email @StephenWFuchs

For several years now, Tesla has mastered the desirability index of the electric car market with little competition from the more established automakers. Within the next year though this is expected to change, and as Germany’s Audi is set to launch their entrance into this new world of oil-free cars, they …

Sources: Audi via autoevolution

Photo: Audi via m.a.x.i.m.i.l.i.a.n

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter
Volkswagen Laughing Horse Ad

Watch the Viral Ad that Volkswagen Was Afraid to Air

By Stephen Fuchs on Email @StephenWFuchs

Volkswagen has rightlfully chosen to err on the side of caution after the emissions scandal broke out around its line of vehicles, and after finishing production on a Super Bowl-worthy ad, the German automaker almost scrapped the idea out of fear that the humor of it could backfire. Thankfully Volkswagen enlisted …

Sources: Volkswagen via Adweek

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter