Adidas shoes to be made from recycled plastic

Adidas and the Plan for Its Toxic Love Affair With Plastic

By Stephen Fuchs on Email @StephenWFuchs

Take a minute and look down at the shoes you are wearing. Would you say they’re made of leather? Suade? Fabric? If you have on a pair of shoes made by Adidas, chances are that at least half of that material used to comfort your feet is made of plastic. …

Sources: Welt

Photos: Adidas

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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German Car dealer - pink light streaks at night

German Car Brand Loyalty in the US: Winners & Losers

By Stephen Fuchs on Email @StephenWFuchs

Do you like to change brands when it comes time to get that new car or are you a loyal customer always coming back to what feels familiar? Auto manufacturers put a great deal of effort into earning customer loyalty, but a recent CarMax study revealed that American’s don’t share …

Sources: CarMax

Photo by Arthur Aldyrkhanov on Unsplash

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Gigaset GS185 Made in Germany

First “Made in Germany” Smartphone, the Gigaset GS185, Is Here! How Good Is It?

By Stephen Fuchs on Email @StephenWFuchs

It may not be the latest iPhone or Galaxy device, but the new Gigaset GS185 smartphone has one small selling point that its competitors can’t claim: it is “Made in Germany”. A quick glance at the device may have you believe you’re looking at an iPhone as the Gigaset GS185 …

Sources: Gigaset, Welt

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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AD Case adds airbag protection to your phone

German Student’s ‘AD Case’ Will Add Airbag Protection to Your Phone in a Slim Case

By Stephen Fuchs on Email @StephenWFuchs

Have you experienced the pain of picking up your shattered phone off the ground after a seemingly harmless drop? It’s a reality even the least clumsy smartphone users eventually face, and so far the only real way to prevent a repeat incident has been with bulky cases. But a new …

Sources: Preview Online

Photos: Frenzel + Mayer Solutions

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Volkswagen (VW) Altas Tanoak Concept Pickup

VW and Ford Form Alliance, Start With Developing Commercial Vehicles

By Stephen Fuchs on Email @StephenWFuchs

Despite plenty of chatter about US President Donald Trump looking at ways to keep German vehicles out of the U.S., German automaker Volkswagen (VW) isn’t showing any sign of fear as it was revealed on Tuesday that the company would be entering into an alliance with American automaker Ford to …

Sources: Volkswagen

Photo: Volkswagen AG

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Uber JUMP set to launch in Berlin and Munich by summer's end

Uber’s German Persistance Continues With JUMP Electric Bike-Sharing

By Stephen Fuchs on Email @StephenWFuchs

As Uber tried to bring its successful ride-hailing service to Europe over the last several years, the American company has faced battle after battle with local governments pushing back. Germany has been towards the top of the company’s enemy list — only Berlin and Munich remain service areas — but …

Sources: Reuters

Photo: Uber JUMP

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Mercedes-Benz Collection

Would You Spend $1,095/Mo to Drive a New Mercedes Every Week?

By Stephen Fuchs on Email @StephenWFuchs

It seems as though the days of owning anything will soon be a thing of the past as more of our daily lives are becoming subscription services, and while the auto industry has had its toes in the water for some time with leasable cars, German luxury automaker Mercedes-Benz is …

Sources: Mercedes-Benz Collection

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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HelloFresh

Berlin’s HelloFresh Proves Its U.S. Meal Kit Dominance Is As Fresh As Ever

By Stephen Fuchs on Email @StephenWFuchs

With busy lifestyles and the desire to eat healthy becoming the norm, there has been a fast rise in startups looking to solve that problem with healthy and easy to assemble meal kits delivered to the door. When Germany’s HelloFresh entered into the lucrative US market in 2012, it was …

Sources: HelloFresh

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Crashed Cases by Volkswagen

Can Volkswagen’s ‘Crashed Cases’ Reduce Distracted Driving Accidents?

By Stephen Fuchs on Email @StephenWFuchs

Germany’ Volkswagen is trying a new approach to reducing accidents caused by distracted drivers looking at their phones, introducing special phone cases made out of the exteriors of cars that crashed doing just that. The “Crashed Cases” program is part of a new campaign in Sweden after it was found …

Sources: Crashed Cases, Adweek

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Shoppers at Swiss Lidl stores can now light up with cannabis

Lidl Shoppers Add Cannabis to Their Shopping List

By Stephen Fuchs on Email @StephenWFuchs

Germany’s Lidl has been lighting up social media this week and the reason has little to do with the discounted grocery prices they are most famously known for. Instead, it is the chains decision to add smokable cannabis to the shelves of select stores just outside of the German border …

Sources: Lidl

Photos by Dylan Fout on Unsplash, Lidl

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter