Lidl Looks To Open One of its First US Stores Across Street From Rival Aldi

By Stephen Fuchs on Email @StephenWFuchs

Lidl grocery bag

Germany’s popular discount grocer keeps making the news as it begins to ramp up its rollout into the United States, and it looks like one of its first stores will be making a statement as it is planned to be opened directly across the street from German rival Aldi.

Lidl representatives presented their plans to open a location on the southeast corner of Freemansburg Avenue and 25th Street in Easton, Pennsylvania before the city council on Monday. Councilman Leonard Feinberg stated that it “sounds like a great deal”, but there is still some time before the store would be breaking ground if approved.

In June, Lidl announced that they would begin building their U.S. headquarters and distribution facility in Virginia, and that location will need to be completed before any retail locations can open. Lidl spokesman Will Harwood said they “plan to have stores open here no later than 2018”.


Sources: Lehigh Valley Live
Photo: Daniel Foster [Flickr]

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Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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