What are we talking about? The Goethe Institut has just revealed their creative new campaign featuring Hermann (aka German) who is a superhero fighting to protect the German language and is out to save you from the evil Lord Vakuum. Hermann discovers that Lord Vakuum is sucking up the German language in Berlin and must use the power of tongue-twisters to beat him. All of this is presented in a movie trailer for you to watch, but be careful because you might just get captured by Lord Vakuum.
This campaign is very creative and the best part of it is that with the help of Facebook, you and your friends will become characters in this innovative trailer. Check out the source link to get started, it is worth checking out.