DFB ditches Mercedes for VW Sponsorship

German National Soccer Team (DFB) Trades Mercedes for VW

By Stephen Fuchs on Email @StephenWFuchs

After serving as the title sponsor for the last 45 years, Germany’s national soccer federation (DFB) announced that they are benching Mercedes in favor of a more lucrative deal with its direct rival Volkswagen (VW). Following the dieselgate scandal, which hit VW in 2015, the automaker is working overtime to gain back …

Sources: Volkswagen, Reuters

Photo: DE255 [Flickr] remixed

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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German national soccer team meets virtual reality

Is Virtual Reality Germany’s Secret Weapon for 2018 World Cup?

By Stephen Fuchs on Email @StephenWFuchs

It may be too early in the game to determine whether or not virtual reality is here to stay or only just a fad, but while it’s here, the German Football Association (DFB) is willing to give it a shot at becoming the team’s secret weapon when it heads to Russia …

Sources: The Daily Dot

Photo: l3o_/Flickr (CC-BY-SA) Remix by Jason Reed

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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German Soccer Federation Logo Challenged By Supermarket Chain

By Stephen Fuchs on Email @StephenWFuchs

With Germany’s recent World Cup championship, official merchandise for the country’s national team has been flying off the shelves, netting the German soccer federation DFB millions in royalties for the use of their logo. However the German supermarket chain Real is arguing that the eagle logo is a national symbol …

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter