ALI COLA Ad Shot

ALI COLA Takes on Racism with Skin Colored Cola

By Stephen Fuchs on Email @StephenWFuchs

Race is a hot button issue, both in America and Germany, so when ALI COLA, a German-based beverage company, wanted to do its part to celebrate equality, they tackled the issue in the most direct way imaginable — skin colored cola. ALI COLA is presenting their soda with a variety of 6 skin colors that …

Sources: ALI COLA via Ads of the World

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Edeka’s Christmas Ad Once Again Stirs Up Emotions and it May Be The Worst Mistake

By Stephen Fuchs on Email @StephenWFuchs

After last year’s dark and emotional Christmas ad with a man faking his own death just to get his children home to visit, Edeka had some big shoes to fill with their new ad this holiday season. The German retailer may have accomplished that needed emotional tug, but some subtle …

Sources: Edeka, The Guardian

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Sixt Jimmy McMillan Election Ad

Sixt Taps Into U.S. Elections With This Bizarre Ad

By Stephen Fuchs on Email @StephenWFuchs

With less than a week to go before we find out whether we will have a President Clinton or Trump, German car-rental giant Sixt is jumping into the race with their first major US ad campaign that takes a humorous approach, bordering more on the side of bizarre. Instead of targeting, …

Sources: YouTube, Adweek

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Opel Underwear

Opel Has Just Made the Most Bizarre Car Commercial Ever

By Stephen Fuchs on Email @StephenWFuchs

Opel might have raised the bar for the oddest car commercial that focuses on selling station wagons to Danish men. Watch it without sound and you’ll think you are watching a provocative ad for mens underwear. Turn on the sound and, well, it’s still a provocative ad for mens underwear. According to …

Sources: Opel, AutoBlog

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Truck Billboards

Next Generation Billboards Are Right in Front of Your Face

By Stephen Fuchs on Email @StephenWFuchs

How many of us drive past dozens of billboards on our way to work or while taking a trip? How many of those do you actually pay attention to? Despite the transition to digital billboards, this form of roadside advertising has stayed the same for decades, but a set of …

Sources: Visionect, Gizmodo

Photo: Visionect

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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No, These Men Aren’t Pregnant, They Just Love Their Beer Belly

By Stephen Fuchs on Email @StephenWFuchs

We all know what can happen when a man’s love affair with beer goes too far… that belly is going to turn into your own private keg that just keeps growing. While most beer companies would like to turn a blind eye to the growing effects of their brew, Bergedorfer beer decided to …

Sources: Adweek

Photo: Jung von Matt via adeevee

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Warsteiner Pokes Fun At Rival Becks With NYC Billboard

By Stephen Fuchs on Email @StephenWFuchs

Looking to take advantage of some negative press that Beck’s has been receiving in recent months, rival German beer maker Warsteiner has started an advertising campaign in Times Square touting their authentic German credentials. Beck’s, which is now owned by Anheuser-Busch InBev NV, has been accused of watering down their beer …

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Are Hijacked Ads In Berlin Art or Vandalism?

By Stephen Fuchs on Email @StephenWFuchs

We can pretty much count on seeing some form of advertising throughout the day, whether we stay inside or go to work. The ad industry has found a way to make their client’s message seen or heard no matter what your daily habits might be. Some may say we have …

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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Sky Deutschland Experiments With Sending Audio Ads Into Train Passengers’ Skulls

By Stephen Fuchs on Email @StephenWFuchs

Sky Deutschland, the popular TV provider in Germany, has been testing out a new way to deliver their advertisements to potential customers, and it is something you would only expect to see in the wildest science fictions stories.  By using bone conduction technology, train passengers who lean their heads against …

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
Stephen Fuchs on EmailStephen Fuchs on LinkedinStephen Fuchs on Twitter