Audi Billboard Musk-Have

Audi Billboard Pokes Fun at Tesla’s Elon Musk in Berlin

By Stephen Fuchs on Email @StephenWFuchs

For several years now, Tesla has mastered the desirability index of the electric car market with little competition from the more established automakers. Within the next year though this is expected to change, and as Germany’s Audi is set to launch their entrance into this new world of oil-free cars, they have taken the opportunity to take a little jab at Tesla’s founder Elon Musk.

The German “humor” has come in the form of an Audi Billboard displayed around Berlin, featuring the Audi e-tron Sportback concept along with the large tagline: Musk-Have.

Audi has stated this all-electric car will be on the sales floor in 2018, but will it steal the show from Musk’s Tesla? With the more affordable Model 3 set to come out around the same time, Tesla may still prove to still be a showstopper for the time being.

Sources: Audi via autoevolution

Photo: Audi via m.a.x.i.m.i.l.i.a.n

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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