Apple CEO Tim Cook and SAP CEO Bill McDermott meet at Apple’s campus in Cupertino

Apple Signs Deal With German Software Giant SAP

By Stephen Fuchs on Email @StephenWFuchs

Apple and German accounting software giant SAP announced the signing of a major enterprise partnership that will allow the iPhone and iPad maker to enter deeper into the business market.

Thursday’s announcement comes two years after Apple entered into a similar deal with IBM, and a year after a Cisco partnership, but both companies see this deal targeting yet another core group of enterprise customers.

“This partnership will transform how iPhone and iPad are used in enterprise by bringing together the innovation and security of iOS with SAP’s deep expertise in business software,” said Apple CEO Tim Cook. “As the leader in enterprise software and with 76% of business transactions touching an SAP system, SAP is the ideal partner to help us truly transform how businesses around the world are run on iPhone and iPad.”

Apple’s willingness to parter with SAP, as well as their previous enterprise deals, allows the company to tap into an already existing environment that has a solid reputation, instead of creating competing services, which is not one of the Apple’s strong points.

SAP stated that they plan to release around 100 apps for its businesses customers.

Sources: SAP

Photo Courtesy of Apple/Roy Zipstein

Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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