When the Radler, a contemporary German restaurant and beer hall in the Logan Square neighborhood of Chicago, opened in December of 2013, owners Nathan Sears and Adam Hebert had plans to open a more exclusive restaurant-within-a-restaurant concept in the near future. Now, a little over a year later, the Radler is getting ready to open their new spot, but the upscale concept has been thrown out for a more affordable doner kebab stand.
Sears and Herbert planned on using D.A.S. (ding an sich), the name for their mini location, as a small and exclusive spot that would only serve six course meals for around $100 to just a few customers three nights a week, but after hearing that the Radler was already being pegged as a pricy spot in and of itself, the two had to go back to the drawing board.
“We have been hearing a lot of weird stuff, like that we [the Radler] are fancy for the ’hood,” Sears told Chicago Magazine. “I don’t really understand. We know a lot of people who live in the neighborhood, work in the neighborhood. How are we too fancy?”
So now plans have shifted and D.A.S. is set to launch as a more affordable doner kebab stand that will serve up the now traditional German-Turkish hit in a Chipotle-style fashion on July 22. Customers can create their own doner with a variety of ingredients for an average price of $8.
D.A.S. will be located in the same area as the Radler in Logan Square on 2855 W. Fullerton Ave.
Source: Chicago Magazine
Photo: The Radler [via Facebook]