The Reasons Behind ALDI’s Growing Popularity Worldwide

By Stephen Fuchs on Email @StephenWFuchs

ALDI Food Market

ALDI’s popularity seems to be on a constant climb with more than 8,000 locations around the world, and as the grocery chain continues to expand, so is its cult following.

Business Insider went out looking for the reason behind the unconventional German grocery store’s devoted following, and why so many shoppers love the brand. With 90% of all Germans estimated to shop at ALDI and the company often being called the world’s best grocery chain, Business Insider was able to narrow it down to five key reasons.

The five reasons may seem quite obvious to those regular ALDI shoppers, but if you have been wondering why there is so much craze behind that smaller than normal grocery store, here is why:

  1. Low Prices
  2. Fast Checkout Lanes
  3. Customer Responsibilities
  4. Double Guarantee
  5. Organized Stores

Check out the Business Insider article for a detailed description behind all five reasons.

 

Source: Business Insider
Photo: Mike Mozart [Flickr]

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Stephen Fuchs
Stephen founded German Pulse and LGBT Germany out of a passion to introduce Americans to a Germany that goes beyond beer and polka (although with enough beer he has been known to polka it up a bit). He's a coffee addict, lover of wine and good times, a hit in the kitchen and editor of TV commercials. You can follow him on Twitter (@StephenWFuchs) to find out a lot more.
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